How to Know When to Outsource Communication
Are you a founder who’s been immersed in every aspect of your company for what seems like forever? Have you touched every single part of it, from product development, to market research, to marketing, to customer service, to HR, and
How To Create Awareness About Your Organization
You are making an impact. After having a life changing experience, a member of your community approaches you astonished that they didn’t hear about your service/product before! If your organization can relate to this scenario, we want to help you
How to Identify a Newsworthy Story
You’re interested in sharing your story, but you’re not sure if it’s newsworthy. First, let’s talk about why storytelling is important. Storytelling is a way to share information that creates an emotional connection with people. There are multiple ways you
Overcoming communication barriers, part 2
The most common communication barriers we hear + how to overcome them In part 1 of this blog, we addressed some common barriers that many organizations and companies struggle to overcome. We covered barriers that fell into psychological, emotional, perception, organizational,
Overcoming communication barriers, part 1
The most common communication barriers we hear + how to overcome them Barriers to effective communication can hold you (and your company) back from your full potential. Is your company stagnant rather than thriving? You can take control of your company’s
What is Innovation Week?
Perhaps you’ve heard the term ‘Innovation Week’ lately, and your interest was piqued. Perhaps you’ve noticed that some of your favorite brands value innovation; heck, perhaps you’ve even felt that through your interactions with those brands. Innovation is critical to
Succeeding with media in the era of change
Wondering what success in media could mean for your business? Learn how to start building media relationships below, and then schedule a free, one-on-one virtual consultation with one of our co-founders, where you can get personalized media or communication strategy
Crisis Communication for Founders in the time of COVID-19
This blog post is a recap of our CEO Lindsey Walenga’s appearance on the Coping with Covid web series, hosted by Bamboo and partners. Check out a video of the full session here. We’re all experiencing negative effects as a result
Don’t enter 2020 without giving this strategy some thought
Image Credit: Diggity Marketing Have you ever experienced the “Sunday Scaries”? If you’re not familiar with the term, it refers to a feeling of dread ahead of a looming work week. Some business leaders experience a notched-up version of Sunday Scaries:
Shine a spotlight on your nonprofit with these 5 media tips
Landing a story in the media is a great way to reach many potential sponsors, donors, volunteers, and clients of your nonprofit. Imagine! A spotlight on your good work. How would that change things for your nonprofit, and the impact