(August 2023)

 

Do you take control of a situation when no one else will? Are you brimming with ideas and the energy to bring them into the world? If you are a communication professional who is creative, driven, outgoing, independent, and ready to learn, and looking for part time employment with a strong team, then we’re looking for you.

 

About Siren

Siren is a strategic communication firm that strengthens companies and communities through clear, powerful communication. We serve economic development organizations, local governments, nonprofits and professional service firms on both of Michigan’s peninsulas. Our team is growth minded, fast-paced, and deeply connected. 

 

When you join us you will experience:

• Coaching and leadership development
• Excellent benefits and flexible hybrid work schedule
• Additional time off around the holidays
• A team who values your opinion and makes sure your voice is heard

 

Account executive candidates should have 3+ years of experience, strong skills in the media relations and social media responsibilities below, and the ability to quickly learn in the other categories.

 

Job responsibilities include:

 

SOCIAL/DIGITAL MEDIA

You will manage a variety of social media accounts across industries.

• Contribute to client social media strategy and develop monthly editorial calendars
• Display a strong brand voice and visual aesthetic for each unique client
• Create visual and written content across several clients and industries
• Drive audience growth for clients and Siren social media accounts
• Utilize software systems to schedule, post, and boost social media content
• Manage digital advertising campaigns for clients 
• Write blog posts for both search engine optimization and storytelling effectiveness

 

STRATEGIC COMMUNICATION

At Siren all client service begins with strategy. Your role will support this critical function, under the guidance of a Siren leader.

• Assist with strategic communication projects
• Contribute to the development of brand messaging and communication plans
• Contribute to the success of earned, shared, owned, and paid communication campaigns

 

MEDIA RELATIONS

In your role you will support Siren media campaigns under the direction of an account lead.

• Research, write, and distribute press materials
• Establish relationships with key media contacts in Detroit, Marquette, and beyond
• Pitch media contacts via phone, in addition to digital touchpoints

• Utilize software for media list development and media monitoring

 

CLIENT SERVICE & IMPACT REPORTING

• Communicate clearly and professionally with Siren clients
• Contribute to, and/or lead, meetings with Siren clients
• Ensure that client projects are delivered successfully, on-time
• Meet or exceed client KPIs
• Develop same day, monthly, and yearly reports to convey Siren’s impact

 

SIREN TEAM & CULTURE

• Learn and operate in Siren’s culture of coaching and supportive accountability
• Communicate your needs clearly and listen with an open heart
• Have a lasting impact, leaving everything better than when you found it
• Prioritize relationship development with your team, clients, media, and community
• Embrace change and display an independent drive to constantly improve
• Gain the ability to articulate Siren’s value propositions
• Generate fresh ideas and bring those ideas to your team and clients
• Meet or exceed your individual KPIs set between you and the Siren leadership team

 

Required qualifications:

• 3+ years of professional experience in public relations and communication
• Experience managing and growing the influence of business social media accounts
• Ability to communicate effectively over the phone, via email, and 1:1 in-person
• A drive to stay current on trends in social media content and growth
• The ability to drive results forward independently and as a team member
• Ability to adopt new software quickly

 

EMPLOYMENT DETAILS

• Part-time, W-2 position, up to 30 hours per week
• Hybrid schedule: Up to two days per week in Siren’s office
• Based in Marquette, Michigan
• Benefits include paid time off and IRA retirement plan

 

September 22 update: We are no longer accepting applications for this position. Please send general inquires to join our team via the Connect page.