Team / Jorge Avellan

Media and Business Development Specialist

Jorge Avellan

Jorge is a natural-born storyteller and communicator who serves as Siren’s Media and Business Development Specialist.

With over 15 years of experience as a former television/radio news reporter in Metro Detroit, Jorge uses his journalism expertise to help clients share their stories on media outlets.  His passion for storytelling earned Jorge an Emmy Award for a news special he produced and hosted on immigration; he was also named Best Journalist in Washtenaw County for 2020 by Current Magazine.  Jorge’s ability to present messages in a clear and memorable way is ideal for organizations or companies that need to establish a brand identity.  Jorge is fluent in Spanish so he also offers bilingual media and businesses development services. 

Outside of work, Jorge likes to spend time listening to records from the 60’s and the 80’s, especially The Mamas and the Papas, and A Flock of Seagulls.  His appreciation for history has also led him to collect Mid-Century Modern furniture.  To contact Jorge, email him at jorge@sirenstrategy.co



  • Bachelor of Science in Communication, University of Miami
  • Master of Science in Integrated Marketing Communications, Eastern Michigan University
  • Beta Gamma Sigma business honor society
  • National Academy of Television Arts and Sciences Michigan Chapter

Email: jorge@sirenstrategy.co