Our services

Advertising

From campaign conception, market research, content creation, budget strategy, planning, and management, advertising buys, implementation and reporting, Siren will activate the ‘Paid’ portion of the PESO strategic communication model through:

  • Integrated communication spanning paid, earned, shared, and owned channels
  • Advertising and media buys for digital and traditional opportunities
  • Direct experience coordinating paid opportunities through Meta, LinkedIn, OutFront Billboards, Screenvision Media, Crain’s Detroit Business, HOUR, SEEN, LittleGuide, DBusiness, Google (paid and granted), and YouTube
  • Reporting for clear ROI, reach, conversions, and additional KPIs